Go to main content
English
العربية
Français
Español
login
Menu
Search
English
العربية
Français
Español
login
Details
Topical Term
DIRECT MARKETING
Note
Interactive system of marketing which uses one or more advertising media to effect a measurable response and/or transaction at any location. Includes direct mail advertising, mail order businesses, telemarketing, home shopping services, etc.
Use for
VENTE DIRECTE
MARKETING DIRECT
Broader Term
MARKETING
TRADE (GENERAL MATERIALS)
See Also
ADVERTISING
Formats
Add to Basket
Format
BibTeX
View
Download
MARCXML
View
Download
TextMARC
View
Download
MARC
View
Download
DublinCore
View
Download
EndNote
View
Download
NLM
View
Download
RefWorks
View
Download
RIS
View
Download